ABOUT KMC

KMC is a modern marketing consultancy specialising in brand strategy and digital performance for consumer brands.

Founded by Kelly Müller and now led alongside Josh Müller, KMC brings together brand strategy, marketing leadership and digital performance - built over nearly two decades inside some of Australia's most recognised consumer brands.

We keep our client roster deliberately small. It's a choice that means every brand we work with gets genuine senior attention, deep collaboration and thinking that's specific to their business, not adapted from someone else's playbook.

We partner with brands who value integrity, creativity and long-term growth over quick wins or shortcuts. Together, we shape systems, stories and strategies that communicate your individual brand and move your business forward with purpose.

Kelly Müller

Brand Strategy and Marketing Leadership

With 20 years of senior experience across fashion, beauty and lifestyle, including in-house roles at ModelCo, Stylerunner and PE Nation - Kelly works as a fractional CMO and strategic marketing lead. She is known for bringing clarity and commercial direction to brands at pivotal stages of growth, for creating work worth remembering and for building the kind of trust that makes long-term partnerships last.

Josh Müller

Paid Media and Digital Performance

Trained as an environmental scientist and now with nine years in paid media, Josh brings an analytical approach to digital advertising that is rare in the industry. Commercially minded and known for his ability to make performance channels work harder, he understands what brands are trying to say, not just what they’re trying to sell.

OUR PARTNERS
OUR APPROACH

Most brands work with a strategist and a media agency who've never spoken. We're a team. When strategy and digital work from the same brief, the same brand understanding and the same commercial goal, everything performs better from the start.

COLLABORATIVE

We work as an extension of your team - open, ego-free and genuinely invested. We listen first and build from there.

THOUGHTFUL

Every engagement is considered and we move deliberately, with your long-term goals in mind.

BESPOKE

Every brand gets a strategy built around its commercial objectives, values and audience.

HUMAN

Our work is hands-on, personal and practically minded. We prioritise clarity and connection over complexity.

We help brands grow.

We help brands grow.